OVERVIEWClarity is what transforms information into action. Great educational design ensures knowledge remains accessible, engaging, and practical.
At Cardone Ventures, I was the lead designer for the 10X Business Academy. I established scalable design systems and a shared visual language that created a consistent and impactful learning experience across programs, events, and teams.
10X BUSINESS ACADEMY
LANDING PAGE
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NEW PROGRAM
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LANDING PAGE | NEW PROGRAM |
Building on the minimal visual foundation of a newly launched program, I developed the design systems and educational assets that brought consistency to hundreds of learner touchpoints across online courses and workshops, live events, and marketing. Each new touchpoint was thoughtfully adapted to support different audiences, formats, and learning goals.
To support the launch of the 10X Business Academy, I designed client-facing sales materials that clearly communicated the value of this brand-new educational platform. By aligning the messaging and visual experience across marketing and sales, prospective clients could better understand the program and connect with the resources best suited to their unique needs.
MARKETING
Primary landing page, sales collateral, weekly newsletters and promotional email campaigns
LEARNING EXPERIENCE
100+ educational resources across seven topics, including fillable worksheets and reference guides
LIVE EVENTS
Recurring Skill Lab workshops, including presentation decks and participant workbooks
CROSS-DEPARTMENT COLLABORATION
Business Acquisition Summit from 10X Buy/Sell
As my role expanded beyond 10X Business Academy, I partnered with Cardone Ventures' Mergers & Acquisitions division to support a growing portfolio of executive learning experiences. Our collaboration resulted in the launch of the 10X Buy/Sell Business Acquisition Summit, a brand-new, three-day event designed to educate business owners on mergers and acquisitions as a strategic alternative to relying solely on organic growth.
Working alongside executive stakeholders and a content manager, I translated complex M&A content into a learning experience that balanced clarity and depth. The final deliverables included a 315-slide presentation and a detailed participant workbook.
Collaborating with the 10X Buy/Sell team reinforced a belief that’s shaped most of my career: thoughtful design has the power to make even the most complex information feel accessible, engaging, and memorable.
SKILL LAB WORKSHOPS
Building on the Academy's foundation, I helped introduce a new style of learning to Cardone Ventures through hands-on Skill Lab workshops. Designed for business owners ready to implement practical strategies, each program prioritized clarity, usability, and real-world application.
To support this unique workshop series, I designed comprehensive presentation decks, participant workbooks, and email campaigns that introduced speakers, highlighted key takeaways, and prepared attendees for each event. As participants shared feedback through post-event surveys, the content and supporting materials evolved, creating an experience that became stronger with every iteration.